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Tour de France 2027

Cumbria will host two stages of men’s 2027 Tour De France Grand Départ!

A Stage One finish in Carlisle and a Stage Two start in Keswick will both feature in the 2027 Tour De France, with the opening stage of the men's Tour de France travelling from Edinburgh to Carlisle on Friday 2 July 2027, before Stage Two travels from Keswick on Saturday 3 July 2027 - through the Lake District and Lancashire to finish on The Strand in Liverpool the same day. 

The 2027 Tour De France Grand Départ is a massive opportunity for you to showcase your business to new national and international audiences.  The Tour de France is the most watched free sporting event in the world and is bigger than the Olympics with a global TV reach of 3.5 billion viewers.

The Cumbria Combined Authority’s (CCA) interim leader John Barradell has said that the event could 'encourage economic growth and investment within the county on a scale rarely seen' – with early predictions suggesting £50 million could be generated in visitor spend alone.

The Tour de France offers the opportunity to showcase your business to a new audience and encourage them to return again and again.

Cumbria Tourism is already working closely with organisers and businesses to help their members make the most of this unique opportunity.

For more information visit https://www.cumbriatourism.org/resources/tour-de-france/

Useful websites for the Tour de France

Sofa to Saddle

Sofa to Saddle is a new app from British Cycling and Lloyds. It is an easy to follow, 8 step plan designed to help beginners and returning riders build confidence, create healthy habits, and fall in love with cycling.

Why Sofa to Saddle:

  • Go at your own pace: There are no strict deadlines or intense timeframes, keeping things completely low-pressure and achievable.
  • No fancy kit required: You don’t need expensive clothes, lycra, or a top-tier bike. You can even rent or borrow a bike to get started.
  • Fits around real life: Whether you’re a busy parent, a student, or a working professional, the app easily fits into your schedule.
  • No confusing jargon: Enjoy down-to-earth, friendly, and relatable guidance every step of the way.
  • Boost your wellbeing: It's built for all activity levels, so you don't need to be fit to reap the physical and mental health benefits.

Download on App Store and Google Play.